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The Future of Luxury Social Media Marketing: Trends to Watch in 2025
Luxury is no longer defined only by price tags and exclusivity — it’s about storytelling, emotion, and digital experience. As social media continues to reshape how brands connect with their audiences, luxury marketing is entering a new era. In 2025, it’s not just about being seen; it’s about being remembered, shared, and talked about.
Influencer Marketing: Trends and Best Practices
Luxury is no longer defined only by price tags and exclusivity — it’s about storytelling, emotion, and digital experience. As social media continues to reshape how brands connect with their audiences, luxury marketing is entering a new era. In 2025, it’s not just about being seen; it’s about being remembered, shared, and talked about.
Week 14 in Luxury: Bad Bunny Turns Up the Heat, Tariffs Threaten Fashion, PVH Profits Drop, and Givenchy Faces Copycat Claims
Welcome to this week’s edition of "This Week in Luxury," where we’ll bring you the latest developments in the world of luxury.
In this week's roundup, we explore four intriguing stories that are shaping the luxury industry landscape.
The Power of Storytelling in Brand Strategy: How Authentic and Engaging Storytelling Strengthens Brand Identity
In today’s competitive market, a brand is more than just a product or service, it is an experience, an emotion, and a story. Effective storytelling helps brands connect with their audience on a deeper level, creating trust and long-term loyalty.
Week 13 in Luxury: Burberry in Trade Talks, Versace’s Legacy, H&M’s Slow Sales, and Female Founders Seek Investors
Welcome to this week’s edition of "This Week in Luxury," where we’ll bring you the latest developments in the world of luxury.
In this week's roundup, we explore four intriguing stories that are shaping the luxury industry landscape.
Influencer Marketing: Trends & Best Practices How influencer partnerships enhance brand visibility and credibility, with recent case studies.
Influencer marketing has become a key strategy for brands looking to expand their visibility and credibility. With the rapid growth of social media platforms, influencers now play a pivotal role in helping brands engage with their audiences in authentic and effective ways.
Week 12 in Luxury: Demna Joins Gucci, Fashion’s New Trends, Aston Martin Cuts Jobs, and Tod’s Goes Digital
Welcome to this week’s edition of "This Week in Luxury," where we’ll bring you the latest developments in the world of luxury.
In this week's roundup, we explore four intriguing stories that are shaping the luxury industry landscape.
The Impact of Artificial Intelligence on Marketing: How AI is transforming content creation, audience segmentation, and campaign personalization while optimizing data analysis.
Artificial Intelligence (AI) is reshaping the marketing landscape, offering brands new ways to engage with their audiences, optimize campaigns, and analyze data with unprecedented precision. From content creation to audience segmentation and personalized campaigns, AI is revolutionizing the way businesses communicate and connect with consumers.
Week 11 in Luxury: Frederic Arnault at Loro Piana, Versace’s Leadership Shift, Fashion’s Handmade Revival, Women in Leadership
Welcome to this week’s edition of "This Week in Luxury," where we’ll bring you the latest developments in the world of luxury.
In this week's roundup, we explore four intriguing stories that are shaping the luxury industry landscape.